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Author: Phillip Skinner
Getting Backlinks - The Dilemma
Until now, getting relevant backlinks was a ridiculously large chore.
How do most webmasters do it? They try any of these methods:
* Send an email to other websites and ask to exchange links * Submit their website URL to online directories * Participate in online forums and comment on blogs * Write articles for ezines * Buy links from a link broker or SEO firm * Hire individual link builders on forums like DigitalPoint to do
linkbuilding for you
The problem is that these methods either
* No longer work * Take many hours of drudgery every day * Cost a fortune * All of the above
Most webmasters know that reciprocal links ("I'll link to you if you link to me") don't help very much these days, and besides, who wants to spend hours every day sending unsolicited emails to other webmasters on the off chance that one out of 20 of them will actually even answer you email? Online directories may (or may not) publish your link on some page that is buried many levels deep in their directory and isn't even indexed in the search engines. Forums and blog owners are getting more and more sophisticated and they can smell anyone with a marketing agenda from a mile away. Writing articles for ezines is still a good idea, but how many articles do you think you need to write in order to get the number of links you need? To get a large number of links from webpages that the search engines will not see as duplicate content, you'll need to write lots and lots of articles. This is still a good way to market your website, don't get me wrong, but the amount of time you'd need to spend to get a large number of quality links is enormous.
And of course, you can purchase links, or purchase the services of a person or organization that can get these links for you, but the cost can get very large very quickly. Want to buy some quality links? The lowest price I have found is around $3 per link! Most services charge much more than this $10, $100 or even more per link! Need directory submissions? That will set you back a few hundred dollars. No matter which link building service you look at, the cost of buying links adds up to big money really fast.
Getting Content- The Dilemma Getting good quality content for your website is an equally large task. Search engines are really good at recognizing poorly written unoriginal content. Even more importantly, your potential customers and web readers are really good at recognizing bad content! You must provide your readers with good quality information that will get them interested in your products and will keep them coming back to your website.
So how do you get good original content? There are two main ways. First, if you can write clearly and effectively, and you know your subject matter reasonably well, you can write the content yourself. This is what most webmasters do for at least a reasonable portion of their websites. The second main way is to hire someone to write the content for you. The first approach can take a reasonable amount of time to complete, and the second approach can take a reasonable amount of money. And yes, for the main pages of your website you will need to do one of these or the other. But it sure would be nice to be able to greatly expand these �core� pages of your website with a much larger number of pages of related original content that will help bring
Here you go to get visitors to your website.
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duplicate commented on 12 Nov 2008, 04:30:42
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